pretty good non-fiction read
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despite the news about the fabricated Bob Dylan quotes, this was a terrific read. lehrer has a narrative style to illustrate research that makes this non-fiction book incredibly readable. creativity comes when isolated, through group work and is innate - but all in all, i felt like he presented a variety of approaches to the concept of creativity with no right or wrong answer. a good read for fans of his work of non-fiction readers, but probably too slow and conflicting otherwise.